Type on Screen: A Critical Guide for Designers, Writers, Developers, & Students: New Typographic Systems

Ellen Lupton

Type on Screen: A Critical Guide for Designers, Writers, Developers, & Students: New Typographic Systems

Ellen Lupton
Цена: 1250 грн
Есть в наличии
ID: 18792
Издательство: Princeton Architectural Press
Переплёт: Paperback, 18.2 x 21.7 cm
Количество страниц: 208
Год издания: 2014
Язык: English
ISBN-13: 9781616891701

The long-awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies, from electronic publications and websites to videos and mobile devices, this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. 

Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.

About the Author:

Ellen Lupton is curator of contemporary design at Cooper Hewitt, Smithsonian Design Museum in New York City and director of the Graphic Design MFA program at Maryland Institute College of Art (MICA) in Baltimore. An author of numerous books and articles on design, she is a public-minded critic, frequent lecturer, and AIGA Gold Medalist.